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Sudha Lassi Tetrapak

Sudha Lassi Tetrapak

Logo, packaging and key-line designs for Sudha Lassi which was one of the earliest Tetrapak cartons produced in India. Out of the two design options, one with the woman beating lassi in a traditional way was approved. The design was inspired by the popular Madhubani art form of Bihar.   A 3D render of different angles of…

Levi's Commuter

Levi’s® Commuter

Facebook posts during the launch of Levi’s® Commuter range of clothing in India. The Commuter jeans have the following attributes- 3M Scotchlite reflective fabric tape on cuffs for increased visibility in the dark. NanoSphere treatment for water- and dirt-resistance. Sanitized tech, an anti-microbial coating, for protection against odor. A raised back for increased butt coverage.…

Nokia Tej Bulk SMS banner

Catch More

A standard web banner for a mobile app marketed by Nokia. The app sends and manages data for bulk SMSs. › Launch banner   The banner screens-

WLT Microsoft Azure

Who Leads Tomorrow

Who Leads Tomorrow was an online contest to promote Microsoft Azure. The contest was meant for developers, challenging them to build the best cloud application using the Azure cloud platform. The winner/s would get an opportunity to visit the Microsoft’s headquarters at Seattle. We created a CLE and interactive video banners to invite entries for…

Sunsilk Shampoo Banner

Sunsilk Silky Smooth

For Sunsilk Naturals Shampoo, we created a banner so smooth that when you rollover the hair, the mouse cursor slips down. › Launch banner   The banner screens-

I Love You Guys Windows Phone

I Love You Guys

The biggest product launch for Microsoft in 2011 was their new Windows phone with Windows 7 OS. The challenge was to trigger an interest in young consumers who were in the market for a smartphone, a category already crowded with Andriod and IOS devices. The idea– Their global positioning for Windows 7 was ‘Put people…

ChocosFills Valentine’s Day

Idea- ChocoRobbers show their undying love for chocolates during the Valentine’s week. The week starts on February 7 with Rose Day when ChocoRobbers give their chocolaty ones roses as a symbol of their obsession. Promise Day, Chocolate Day, Teddy Day, Kiss Day are other days in this love-filled week where they get plenty of opportunities…

Pringles Zingy Tomato

Pringles introduces a new flavour through a 10sec product video on Facebook. › Watch it on Pringles Facebook page

Adidas Stan Smith Think White campaign

Think White

Stan Smith- The original tennis shoe by Adidas enjoys the status of a wardrobe essential among fashionists. In India, however, there was no awareness about the iconic status of the shoe. More so, as they usually come in all white and thus perceived to be ‘too plain and boring’ by its hip target audience. Our task…

Tempest Cider website

Tempest Cider

A full-screen Flash experience for the first cider brand of our country. All props including the cider bottle featured in the website are digital illustrations. The staging link here may have some broken links. › Visit website   › Visit the print section

Road Safety Public Service

Road Safety

To stay safe on the road, sometimes all it takes is a simple click. Pull the lever down to exercise road safety. › Launch banner   The banner screens-

Del Monte Italian

Del Monte Italian 2017

Task- The Del Monte brand in India has a wide range of products from packaged foods, condiments to fruit juices. We were tasked to create a unique identity for their Italian range of foods. The communication was targeted to the upwardly mobile men & women, primarily living in metros. Here are some of the creative…

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